Inspired Living was a content-rich portal on the Delta Faucet website designed to enhance the overall user experience and ensure consumers' ongoing engagement with the brand. Each content type was unique and designed for engagement including quizzes, listicles, downloadable buying guides, timelines, recipes, DIYs, infographics and buyer checklists. As part of a content velocity team, we relied upon real-time analytics to track engagement and adjusted our posts accordingly.
Example of the different content types available on the Delta Faucet Inspired Living content portal
Flush with facts infographic
Easy Earth-Saver Tips
5 Wicked-Good Deviled Egg Recipes
Variety of headers for content types like quizzes and lookbooks
Mood boards in styles that aligned with the Delta Faucet product offerings
Aromatherapy infographic
How to pick the perfect faucet Buying Guide
